Purpose in Practice: How Business Can Drive Positive Social Change

Lisa will speak on how purpose can meaningfully show up within a company and how business can be a powerful force for positive social change.

Drawing on her experience at MECCA, Lisa will share her reflections on working within a purpose-led organisation, exploring how purpose can be embedded into business, shape culture, and create lasting social impact. Through initiatives such as the MECCA M-POWER program, she has seen firsthand how businesses can use their influence to advance greater equity and opportunity.

This promises to be a thought-provoking discussion on the role purpose can play in creating meaningful and enduring outcomes for both business and society.

OUR GUEST SPEAKER

Lisa Keenan is Chief Purpose Officer at MECCA, where she leads work to ensure the business makes a meaningful impact - using the business of beauty to champion gender equality, drive sustainability, and engage our stakeholders with clarity and heart.

Lisa is also a founding partner at Nightingale Advisors and a Non-Executive Director - roles that allow her to support purpose-led leadership, strong governance, and bold, values-driven strategy across sectors.